Mar 14, 2016
Craig The Barber® is Founder and Editor-In-Chief of TheMensRoom.com, and Hollywood's top source for men's grooming needs. Listen on iTunes, Stitcher Radio or TuneIn Craig The Barber's Summary Bio: On this episode, I was thrilled to interview a dear friend, Craig Whitely, known to the world as Craig The Barber®. He is the founder and editor-in-chief of TheMensRoom.com. Craig the Barber® is Hollywood’s top source for men’s grooming needs. He's worked with several prestigious salons and barbershops in the Los Angeles area where his clientele grew to include many of Hollywood’s most famous faces and names He's lent his services to events such as Diddy’s annual 4th of July “White Party” and Michael Jordan’s Celebrity Golf Tournament He's a frequent contributor to Men’s Health magazine Craig has served as the spokesperson for two global brands, Lab Series by Estee Lauder and Philips Norelco, He creates, produces and hosts exclusive how-to videos for eHow™ Style, He is a contributing educator to the Paul Mitchell Schools and he has flown around the world to consult with corporations and host consumer events His baby though, TheMensRoom.com, is a site dedicated to the art of barbering and style for men Without a doubt, a very accomplished professional and an all around great person, who I'm excited to have had, to share some of his wisdom with us. In this episode, we discussed: 04:30 - When he first discovered his desire to become a master barber 07:40 - Why he didn't pursue barbering straight out of college 09:45 - Whether he's more afraid of failing to achieve a goal he set OR being more afraid of the larger responsibilities that came if he achieved those goals 11:00 - Something he feared on his journey that he had to overcome to experience growth in his business and what he did to overcome those fears 14:15 - The point he moved from being a barber in a shop to becoming a registered trademark & grooming expert 19:30 - How/why he built themensroom.com and his social media community 24:00 - His routines and daily rituals 26:00 - A failure on his journey, how he overcame it and got back on track 31:00 - A defining moment on his journey 33:30 - What social media has done for his brand 35:10 - How he keeps from getting stuck in a comfort zone 37:30 - How he manages goals & holds himself accountable to achieving goals 40:20 - A book he's read in the past year that inspired him 40:45 - Something small he's done that he's proud of 42:30 - An online resource he uses everyday 43:10 - Why it's important to volunteer & give back 44:10 - His inspiring message to motivate us Links and resources mentioned: Craig The Barber website TheMensRoom.com Craig The Barber on Facebook Craig's Fav Book: Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant Thanks for Listening! We appreciate you visiting our site today and for helping to bring awareness to the Trailblazers.FM podcast. Please leave an honest review for The Trailblazers Podcast on iTunes & Stitcher! Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show. Finally, don’t forget to subscribe to get automatic updates! It’s free! Subscribe / Listen on iTunes, Stitcher Radio or TuneIn